MAMAN GUIDE || Paris
There's nowhere quite like Paris when it comes to fashion inspiration and this season, the City of Light didn't disappoint.
Fresh from their recent buying trip, Maman's co-founders, Kate and Emma, have returned with suitcases full of style notes, trend insights, and a curated list of their favourite Parisian places. From hidden cafes and iconic boutiques to the buzz of showrooms and runway previews, they soaked up the best of what's to come.
In this blog, they share the highlights from their time in Paris, the emerging trends that caught their eye, and what you can expect to see landing in the boutique next season.
Hotel Esprit Saint Germain (6th Arrondissement). Parisian decor in the style of a beautiful private home with private terraces. Located in the best shopping area.
Hotel Pavillion De La Reine (3rd Arrondissement). Feels like a secret retreat with incredible spa facilities.
La Jardin De Verre (5th Arrondissement). Open air courtyard and great location. A slower pace which can be relaxing!
PICTURED: The entrance to Le Pavillion De La Reine.
Cafe De Flore (6th Arrondissement). Steeped in history and famed celebrity haunt. French fare in a charming corner locale.
Cafe Charlot (3rd Arrondissement). Fabulous place to soak up the Parisian Vibe.
Fratelli (3rd Arrondissement). Cute little neighbourhood gem. Incredible Italian menu.
Le Recrutement (7th Arrondissement). Try the Chevre Chaud Salade - warm goat cheese salad.. Tres Bien!
Gigis (5th Arrondissement). Eiffel Tower in sight and the Théâtre des Champs Elysées downstairs. A slice of Italy in one of Paris’ most elite neighbourhoods. Bookings essential.
Loulou Paris (5th Arrondissement). Italian Gastronomy and French Cuisine. Reservation no less than 2 weeks in advance but worth it!
PICTURED: The iconic Cafe De Flore.
Le Bon Marche. Make sure to visit the Grande Epicerie for souvenirs.
Galaries Lafayette. Loved the one in Haussman for the grand dome.
La Samaritaine. Recently refurbished. Different selections with a trendy edge.
Merci - Concept Store. 3-storeys of the best in gifts, new brands with an interesting layout and fixtures.
Avenue Montaigne. Full luxury including Hermes, YSL, Dior, Chanel and Chloe.
Marais. Fantastic boutiques and trendy fashion brands. Rue Vielle du Temple and Rue Des Archives. Sit in a cafe here and get style inspiration while watching the fashionable world go by!
Montmartes. Offbeat Shopping. One of a kind gems.
PICTURED: The world famous Galleries Lafayette.
PICTURED: Excursions and buying appointments with some of our Maman brands and partners that have stores and studios in Paris.
Colonnes de Bruen/ Les Deux Palteaux. Famous Art installation created by Daniel Buren in the inner courtyard of Palais Royal.
Paris Theo Boat Seine River Italian Trattoria Dinner Cruise.
Musée de l'Orangerie. Stunning Art gallery of Impressionist and Post-Impressionist paintings located in the west corner of the Tuileries Garden.
Romantic Bridges like the Pont Neuf, Pont Des Arts and Pont St Michel.
PICTURED: Seeing Paris from the Seine on the Paris Theo Boat Cruise.
Our co-founders Kate and Emma's must haves.
A flowing white dress. The Xirena Boden Dress was perfect for the hot weather this trip.
Great pair of classic ballet flats.
Velvet Odelia Tee in any colour. Lightweight and pairs back with pants, jeans, shorts and skirts.
Silk Scarf. Perfect accessory to tie in your hair, around your neck, as a belt.. very Paris!
Sol & Selene Bag. Whether heading to buying appointments or casual days exploring these bags fit everything we needed.
Xírena Draper Pants. Super comfortable for long days walking.
Stacking jewellery. Never enough bracelets and necklaces.
Louve Phone Case and Strap. Made life easy for meetings and dinners.. no more 'where is my phone'.
Great pair of jeans. Citizens of Humanity Lindz is a relaxed straight leg that worked both day and night, dressy and casual.
Anetole Umbrella. Stay protected from the sun, or dry from the rain. Great fit inside your handbag.
KATE AND EMMA'S
Style inspiration from our co-founders Kate and Emma. From street style to runway previews and new season buying, this is what you need to know for the coming season.
French trend forecasting brings a refreshing mix of playful nostalgia and chic minimalism.
Leopard print proves it's more than a passing fancy it's a timeless staple prowling its way through every wardrobe.
Bandanna prints are back, infusing a carefree, bohemian energy into everything from scarves to dresses.
On the streets of Paris, Birkenstock clogs are redefining comfort with a stylish twist, while culottes offer that breezy silhouette we’re all craving.
Minimal makeup paired with delicate jewellery whispers effortless elegance, the kind the French do best.
Accessories take center stage: bucket bags are a must-have, caps with charming phrases (like this one from Clare V) add a touch of whimsy, and embellished socks peek out from every fashionable shoe like our range from Maria La Rosa.
Eyewear is anything but shy, think coloured lenses and thick frames that make a bold statement. The Banks from Luv Lou are exactly what you need.
And for the home? It’s all about quirky details like fruit and vegetable candles from Nonna's Grocer, bringing the marché to your mantel.
This season, embrace a look that’s equal parts refined and playful. Vive la mode!
French Etiquette:
French etiquette is all about elegance in understatement. Everything appears effortlessly chic never try-hard, never loud.
Bright colours? Only for the bold influencers strutting through the Marais. True Parisian style leans neutral, refined, and practical: think longer-line denim paired with classic loafers or boots.
You won’t see short denim shorts, nor will you see people glued to their phones except underground on the metro. Life above is lived en présent: people talk, they laugh (softly), they connect. Volume is never turned up too high, and neither are tempers.
Baguettes are casually nibbled on the go, but dinner is lighter, later, and never rushed reservations don’t even begin until 7pm. While many Parisians speak English, a warm Bonjour, Merci, or Au Revoir goes a long way.
And when the summer heat hits? A chic purse-sized Evian spray bottle is the discreet way to stay cool. Bikes glide silently through the streets, ridden by people as poised as they are polite.
In France, etiquette isn’t a rulebook, it’s a rhythm. And once you feel it, you’ll never want to leave.
Shop our Paris Wardrobe
